Our Method
A typical questionnaire for Life Insurance Prospects is as follows:
I. How much life insurance do you presently have for yourself and family?
II. We provide boxes for them to check an amount and those who checked 0-75,000 we kept as they are likely prospects.
III. Would you like to be contacted by a local agent with information on life insurance offerings? Those who say” yes” then we use them as a lead.
In most cases the prospect has told us that they have much less. It is not uncommon for someone to have bought a small policy when they were younger but as they age and income increases never thought to increase the amount of life insurance.
Life insurance regular pricing (and subsequent reorders): | $15.00 per contact |
Life insurance introductory price (high response only): | $6.00 per contact |